Case Study, MBI Canada
MBI Canada Flex Banner
1 The Problem
A 15 x 20 feet flex is read from across a hall and photographed behind speakers all day; artwork that works on screen can fall apart at that size, so the file itself is the deliverable that matters.
2 Our Approach
We artworked the MBI Canada flex at full scale, composed for distance viewing and produced print-ready for the Canadian event.
Shown: the 15 x 20 feet flex artwork.
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