Case Study, Jessy Fit
Jessy Fit Fitness Catalogues
1 The Problem
A fitness coach's catalogue sells the programme before the first session: the training plan, the nutrition system and the results format, in the language her clients read.
2 Our Approach
We designed Jessy Fit's Spanish catalogue family: the Programa de Entrenamiento editions, the Professional Fitness Guide and her newsletter, set in a bold photographic system across all of them.
Shown: the training programme cover, the Professional Fitness Guide, a catalogue spread and the Jessy Fit newsletter.
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